Home

About Cherie Burton

My name is Cherie and I have a relentless passion for helping women "get" who they are - core level - so they can stand and BE who they were created to be. Many women want to shine forth and live their life purpose, but are losing precious Earth time by making excuses, hiding out, and staying stuck. If you're one of those women, stick with me and you will become empowered to define your purpose and take it on...right NOW. Now is the time to make your mark on this planet!


Biography

Cherie Burton resides with her husband Jeff in Utah and is honored to be the Mother of their three precious children. She holds a Bachelor of Science Degree in Psychology and a Minor Degree in Sociology from the University of Utah, and has held group therapist positions at a psychiatric hospital, a residential facility for teen boys, a birthmother support group, and served as Family Education Director for an addiction recovery center.

A self-proclaimed "late bloomer," Cherie challenged herself to embark on a childhood dream and began competing in pageants as a wife and mother of young children. In 2004, with the social platform, Inspiring Greatness in Girls, Cherie was crowned Mrs. Utah. Ironically, Cherie's own sister, Shawna - mother of five - was losing her own battle with self-worth that same year. On April 29, 2005, three weeks before Cherie was to pass on her title as Mrs. Utah, Shawna committed suicide. In Cherie's words, "It changed everything." Devastated and grief-stricken, her fervor and passion for increasing self-awareness in women took on a more intense and personal meaning. In her book she writes, "One rainy, blustery afternoon in May of 2005, less than a week after we buried her, I stood over Shawna's grave with a promise in my heart to be her voice. It was one of those self-defining moments, albeit the moment of my greatest heartbreak and sorrow. I knew a big part of my life's work would be to try and grasp what Shawna was suffering from and to bring instruments of prevention and enlightenment to others."

Shortly after her sister's death, Cherie was invited by Utah's Attorney General to sit on the State Suicide Prevention Task Force. For years she was involved in mental health advocacy work, giving speeches on depression at black-tie galas, in churches, at the Mental Health Association and Department of Human Services, at Utah's Suicide Prevention and Awareness Walk, and on television and radio. In 2006 she wrote the book, Where Depression Ends and You Begin and created Blue Rose Communications, a company that produces nationwide workshops and training programs for women.

Cherie has coached many women in Image and Confidence transformation, including students, homemakers, business owners, professionals and pageant contestants. She trained a number of women who went on to win local, state and national pageant titles and spent some time as the Director of the Mrs. Utah United States Program as well as Training Coordinator of the Miss Utah USA Program. Her training and coaching now specializes in Purpose & Presentation Mentoring for females of all backgrounds who wish to be speakers, polish their image, or define their life missions.

Because of her extensive family history with depression and suicide, Cherie has become a natural health care advocate, specializing in the use of therapeutic grade essential oils. As an Essential Oils and Wellness Educator, she is on a worldwide mission to empower other mothers to self-nurture and become healers in their own homes. Her wellness message focuses on giving women powerful, alternative ways to meet their family's health needs, as well as achieving personal emotional balance and physical vitality.

A former co-host on TV and radio talk show programs, Cherie has recently started a faith-based blog as a more personal means to reach the hearts of women. She is Utah County's Young Mother of the Year for 2011 through the American Mothers Association and considers being a Wife and Mother her highest calling and greatest sense of joy and fulfillment.


What I was born to do

I grew up playing house and cradling dolls and, as a little girl, knew - with absolute certainty - that I would someday immerse myself in Mommyhood. Yet, I also had an inbred certainty that my soul would be bursting to express itself in venues outside the rocking chair and minivan.

I know I was born to write and speak because I could practically do them all day, every day. I love discovering Truth and cultivating Beauty, teaching other women where theirs can be found.

I train queens. I polish and refine women, inside and out, so they can take the stage of their lives... literally and metaphorically. I call myself a Purpose & Presentation Mentor because essentially, I polish women to become powerful presenters. My mission is to assist women in looking and feeling as beautiful as they were meant to be, and in discovering the power of their voices.

I wish to give every woman who listens to or reads my words PERMISSION to launch right into her life mission and let her message be heard. That could mean she becomes a great speaker, writes a moving book, or simply graces this Earth with her confident and amazing presence. It is not so much what she does, but who she becomes.

I feel a compelling drive to help women know the Truth about who they are and to nurture their divine feminine identities through steadfast and powerful partnerships with our Creator. This foundation is the highest, most authentic place from which we Stand, Speak, Shine.


Why my programs were created

After years of teaching Miss, Teen and Mrs. pageant contestants how to have poise on stage, walk in heels, speak into a microphone, look gorgeous and smile in a spotlight, I began to realize I was not doing these ladies a service by neglecting to nurture the unfolding of their 'divine essence' FIRST. I cannot teach a lady how to light up a stage when there is unknown fear in her spirit or darkness in her heart.

Most of us hold back from truly emerging into who we were created to be because of self-consciousness and fear. This holding-back shows...on a stage in front of thousands or in the home with our husbands and children. A woman who has been trained to hold a vibrant and confident PRESENCE (and in cases like mine, this DOES take training!) is a light to this world... a rarity among women. God needs women who will shine forth, step out and be a "city set on a hill." I love Marianne Williamson's quote from A Woman's Worth: "A joyful woman, by merely BEING, says it all. The world is terrified of joyful women. Take a stand. Be one anyway."

We can create anything, and I mean ANYTHING, that we desire. I believe God implanted within us many glorious passions and gifts that we don't often recognize as righteous desires. As we nurture and magnify these divine passions - walking with trust and humility - beautiful miracles in mind, body and spirit begin to unfold.

Holding a beauty pageant title, directing, judging, and coaching within that industry for over a decade held lessons in refinement I personally needed to learn (much of them the DIFFICULT way). It has awakened me to some interesting truths surrounding the feminine: We have a longing to be noticed, to be recognized, to be honored, to be beautiful. I firmly believe all women hold supreme beauty and a magnificent sense of purpose deep within their being. They merely wait for assistance to call it forth. I have a passion for facilitating women in this process. While I realize a woman will have many "teachers" along her life's journey, I strongly feel there are a handful I can personally assist, both as teacher, and in most cases, STUDENT, for I know it is never a coincidence when women of purpose cross paths!


Upcoming Book

Layers of Meaning of Sacred Stations:
  1. The word Station comes from the Latin word that means "to stand." Therefore, my basic, overall emphasis of Sacred Stations is to stand in a holy place, at all times, authentically connected to Earth and Heaven.
  2. Stations of a woman's life (seasons on the mountain top/seasons in the abyss...both of which can be Sacred)
  3. Stations in the feminine soul (how we are ordered and created; our divine feminine blueprint in 12 Sacred Stations)
  4. Stations of eternal existence (the glory of womanhood; past/pre-mortal, present/mortal... and future/post-mortal)

I believe Earth School is perfectly designed to grant every experience we need to both descend and ascend, in divinely appointed seasons (or Stations). How can we, as women of purpose, emerge from these seasons more refined, purified and wise?

My upcoming book, along with this blog, will explore my Celestial Compass Rose that bears sixteen points of giving and receiving Love and Power, in 16 Sacred Stations. Each of these corresponds to the 12 Sacred Stations of the Feminine Soul.

There is hope, and there is healing... for every female on this Earth. My deep desire is to be an instrument in His hands to bring as many daughters of Eve to this awareness as one woman can.